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How we informed the location strategy of a global engineering business

Stratigens data enabled a 5000+ headcount tech engineering business to compare locations for software engineers. Our data informed the firm's real estate strategy, ensuring they were in the right places to tap into rare skills

Our client is a leading tech engineering business with offices in the UK, US and Australia and more than 5,000 employees

The client problem

Having grown through acquisition, this business had a number of different office locations globally with software teams dispersed around many of the locations. There was a plan to grow the team considerably and the CHRO wanted to understand where in the US they should do this. 

The client had two of their existing locations in mind and needed to understand the talent market for software engineers in each so they could inform a real estate decision.

The solution

Using Stratigens™, the client was able to search across both locations, looking for software engineering talent that was within a commutable distance of each office to see key data on the talent market including supply and demand plus other factors that contribute to a location decision. 

Stratigens surfaces data on skills availability, competition for skills and which organisations you’d be competing against for the same skills. Plus, other location related data such as cost of living, transport, infrastructure and the ease of doing business in a place. This information is combined to make a recommendation on the best location. 

Our client could see how many software engineers there were in each location, the proportion of the market that was dispersed across industries and the live demand for software engineers in each region. Additionally, they could see what current salaries were being advertised by others in order to attract this talent. 

The outcome

Stratigens data showed that from the firm’s current list of offices, competition for software engineering talent was significantly lower in Charlotte compared to other locations. This information informed the company’s strategy, saving them recruitment costs and ensuring they were in the right place to attract the talent they needed. More importantly, they were able to see how small the market was and to feed this data into their strategic thinking to determine how to maximise both markets.

Download PDF case study: location strategy
TESTIMONIAL

What our customers say

"I get to be a part of bigger picture conversations which is good for me in my role"
Global Talent Intelligence Fortune 500 medtech company
"It’s important for organisations like ours to be able to make informed decisions, not necessarily just global players but any that have a workforce of more than 10,000. Stratigens addresses this need"
Head of Talent Intelligence Global conglomerate
"One central resource for all workforce insights. We haven't seen any other tools offer this."
"It was built with the experience in the challenges we are familiar with, a totally sound tool which is already showing impact and value."
"The data transparency that Stratigens provides, down to the percentage covered by country, is highly valued by us."
"The ability to have a voice in helping build out the tool is a win for me"
Global Talent Intelligence Fortune 500 medtech company
"Stratigens’ evidence based collective intelligence on the marketplace has been useful for analysing niche areas"
Head of Capability Major defence supplier to MoD
"I really like it. The fact that we can get labour, location & economic data in the same place is really useful."
"Lite version access for recruiters as well as full version for intelligence teams."
"Historically we would have to hire a strategy consultancy, now we can use Stratigens which provides visibility on the skills are available in a location"
VP HR EMEA Global pharmaceutical business
"The user-friendliness and intuitive nature of the application is great."
"Stratigens has really rich data and combinations of data that we have not seen in one platform before"
Workforce planning and optimisation expert Fortune 500 company
"This is hands down better than any other platform we have seen in this space"
Head of Talent Acquisition & Insight Global medical technologies firm
"Stratigens provides a unique outlook on the jobs and skills in the global workforce"
Global Talent Intelligence Fortune 500 medtech company
"Easily navigated panes with filter capabilities. Stratigens v3 has lots of useful additions to help the search, facilitating a move away from booleans."
"This is hands down better than any other platform we have seen in this space"
Head of Talent Acquisition & Insight Global medical technologies firm
"Access to where talent are 'hanging out' online."
"Stratigens’ evidence based collective intelligence on the marketplace has been useful for analysing niche areas"
Head of Capability Major defence supplier to MoD
"Each piece of data has a confidence score."
"Multiple data points including skillsets, territories, gender, ethnicity, current employers etc. They (our clients) will absolutely LOVE this, and this in turn will gain us huge credibility."
"I like that the years of experience are broken down by current role, employer and career moves."
"Taking a data science and evidence based approach to a topic that is so often filled with assumptions and preconceptions has been a revelation and helped us look at an old problem with a fresh set of eyes"
Vivian Leinster Chief People Officer at Arqiva
"The ability to partner as an early adopter to help create a tool that is specific to our company and industry needs was particularly enticing"
Global Talent Intelligence Fortune 500 medtech company
"I was impressed with the holistic view of skills and location analysis"
Global Talent Intelligence Fortune 500 medtech company
"Stratigens has really rich data and combinations of data that we have not seen in one platform before"
Workforce planning and optimisation expert Fortune 500 company
"Sharing market insight with customers: The data and intelligence...brilliant."
"Continuous development allows customers to influence what they would like to see in platform."